RBRVS and unit billing measure physician effort—not actual value. Focus on health outcomes, not just procedure counts.
The Same Amount of Money as an Employed Physician is Worth Less – Podcast
Not only is fair market valuation resulting in a spiraling down of employed physician income, the same amount of money earned as an employee is worth less than that amount earned if you still owned the practice.
Breaking the Chains of the New Normal
Physicians must evolve from passive to proactive to avoid being overwhelmed by hospital-centric models and face loss of autonomy.
Harnessing “Me to We”
Shift from transactional to relational: leverage the “we” mentality to strengthen physician-hospital partnerships to resist hospital control.
Protecting Your Practice in Today’s “WE” Society – Podcast
In order to thrive in the “WE” society sweeping through healthcare, medical groups must adopt a different focus.
Every Day is an Opportunity for an RFP Response
Learn how physician groups can build leverage, shape perception, and position themselves long before bids are issued.
The Two Classes of Hospital Based Medical Group Disruptors – Podcast
Most hospital based groups focus on outside competitors but ignore the threat from within.
The Chicken, the Pig and the ACO – Podcast
Hospital administrators are involved in ACO formation, but physicians are being asked to fully commit.
The Power of Conversations
Just as conversations help frame contract discussions, conversations help frame the shape of entire industries. Right now the frame in healthcare is greater cooperation between hospitals and physicians: alignment, ACOs, direct employment, collaboration. The result of that frame? Greater control by hospitals over physicians. But there’s no reason why that frame can’t be hijacked to…
From Robert Frost’s Road to the Great Junction
Medical groups face a pivotal choice: commoditization or creating an experience monopoly. Which path will define your future?