Your group needs to portray a unified image.
Category: Value
As hard as it is for me to say, it’s been 40 years since I had my summer job at McDonald’s. Yet after all this time, I remember some of the standards-enforcing mechanisms the franchise used, from written instructions on how each of the food items was to be prepared, to cards bearing sayings such […]
“Ready. Fire! Aim.” Maybe you’ve heard that business saying, designed to spur you to action before too much planning bogs you down.
Verisimilitude: The appearance of being true or real. Unfortunately, it’s not the fact that your medical group is actually the “best,” which, indeed, it might well be, that governs your group’s success. Rather, it’s whether the hospital, or referring physicians, or patients believe that you’re the best. Create that perception. It does not happen by itself. This also is […]
The method used in determining most physician reimbursement, the resource-based relative value scale, or as it’s commonly known, “RBRVS,” is based on efforts, another way of looking at cost. But the cost to deliver is not a measure of value. It’s Marx. If effort creates value, then the plain old rock dug from a mine […]
If you think that exclusive contracts are just for the hospital-based specialties, anesthesiology, emergency medicine, pathology, and radiology, you’re wrong.
Every touchpoint a physician or medical group has with a patient is an opportunity to build the relationship — it’s also an opportunity to dramatically increase the chances, and speed, of patient collections.
What’s a medical group worth? Ah, one of the eternal questions. Okay, maybe not, but it can be an important one.
