A diamond and a rock, sitting side by side.
Value
Medical Group and Healthcare Facility: Comfort Zone or Continued Existence, Your Choice. – Podcast
Most of us seek comfort. We want the usual.
Medical Group and Healthcare Facility: Comfort Zone or Continued Existence, Your Choice
Unpack the notion of comfort in daily life and how it shapes our experiences, especially within the context of healthcare.
Do You Understand the Power of What You’re Really Selling? – Success in Motion Series
Charles Revson, the founder of Revlon Cosmetics, sold hope; his competitors just sold lipstick. Do you understand, really understand, what it is that you’re selling?
Are All Hospitals Really Price Buyers?
Not all hospitals are price buyers. They are value buyers. Medical groups must increase the level of value provided to drive a higher price.
Do You Know This About Value?
Value does not follow cost. Cost has nothing to do with value.
McDonald’s and Delivering Medical Group Value – Podcast
Value is what’s important to your customer. Not to you.
What a Marshmallow Says About Your Medical Group’s Future
Most medical groups have compensation plans that focus on immediate gratification, on zeroing out at the end of each year.
McDonald’s and Delivering Medical Group Value
From an economics viewpoint, value is receiving more than what is given up in exchange. That’s why a customer or a client or a patient buys.
Understanding Price, Value and How to Use Them
If value, to you, exceeds the price you pay, you got a good deal. Price is what you pay, value is what you get.