The Business of Healthcare

It’s About Time

April 4, 2016

Those who say that “retail” medicine may not be “cheaper” just don’t get it. It’s not only about money, it’s about time.

The chances are that you don’t have much spare time on your hands. Like other high performance people, you’re probably working 75 to 80 or more hours a week.

But even the masses are pressed for time. You may not have noticed, but the cost of food is up, housing isn’t cheap, and the middle class is disappearing even though the number of families with only one working spouse is dropping like a rock. Everyone is working hard. (Except for those who choose not to work at all, but that’s a different story.)

So who in heck has time to wait for hours in a hospital ER for something that can be taken care of in an urgent care center? Who has time to take little Johnny or Jill to the pediatrician when they can go to a doc-in-a-box at the local drugstore and then fill their prescription on the same visit? Who has time to take off work at 3:00 p.m. two Wednesdays from today to go to the dermatologist when you can “visit” one on your cell phone right now?

Yes, time’s a bitch. And, it will be even more so for those at facilities and in offices that just don’t get it.

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