What’s a relationship worth to your business, whether your business is a medical practice or a healthcare facility such as an ASC or an imaging center? Originally limited to marketing (where it remains a very powerful idea), the concept of lifetime value involves looking at the worth of a customer not as the one-off value…
Forest Park was a Texas chain of beautifully constructed hospitals. Operative word: was. Beneath the veneer of great architecture and beautiful interior design was, so federal prosecutors alleged, a decrepit scheme involving questionable marketing agreements and multiple types of fake arrangements from “consulting contracts” to “leases” and even fake companies. The alleged aim? Referrals of…
Former Tenet Healthcare hospital CEOs, are facing trial in a criminal case that alleges that they personally violated the federal Anti-Kickback Statute.
As you may recall, back in April, 2018, in my post What’s The Downside Risk for Hospital Executives?, I wrote about the fact that Trevor Fetter, the former CEO of Tenet Healthcare, had no skin in the game: his strategy put the company into a nosedive. It lost hundreds of millions. But upon being pushed…
Today, and tomorrow, as more and more surgical procedures leave the hospital setting for ASCs and other outpatient facilities, query whether hospital administrators will revisit medical directorships with renewed fervor as they seek ties that bind.
Like a dry cleaner, healthcare providers have to screw up to lose a customer’s loyalty.
Ride along with Mark as he discusses a way to focus your mind on building your practice.
“Psst! Send me some referrals. I can’t pay you directly, so I’ll pay your spouse.”
Many physicians bemoan the fact that we have retail, corporate run walk in clinics, such as the Minute Clinics run by CVS, staffed with nurse practitioners and PAs. But, like it or not, the Minute Clinic and other variants of a consumer-friendly model are going to become an increasing part of the way healthcare is…
Preserve your medical group’s security and avoid lockouts and disasters when negotiating your contracts.